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Cluster 2

Question & Informational

Surface query-led informational demand so you can measure educational visibility and top-of-funnel performance cleanly.

10/10 published Latest update 17 March 2026
Published Recipes

Live recipes in this cluster

Published Updated 2026-03-17

Regex for Question Keywords

Use this regex to isolate question keywords in GSC and see how well your content captures query-led informational demand.

^(who|what|where|when|why|how)\b.*
Published Updated 2026-03-17

Regex for "How to" Queries

Use this regex to focus on step-by-step queries that usually need practical content, walkthroughs, and clear answers in Search Console.

^how to\b.*
Published Updated 2026-03-17

Regex for "What is" Queries

Use this regex to isolate what is queries in GSC when you want to measure definition-led or concept-led informational demand.

^what is\b.*
Published Updated 2026-03-17

Regex for "Why does" Queries

Use this regex to isolate why does queries in GSC when users are trying to understand a cause, problem, or change in behaviour.

^why does\b.*
Published Updated 2026-03-17

Regex for "Can you" Queries

Use this regex to isolate can you searches in GSC when you want to measure conversational informational demand about feasibility or capability.

^can you\b.*
Published Updated 2026-03-17

Regex for "Guide" Queries

Use this regex to focus on guide queries in GSC when users signal they want a more complete resource rather than a quick answer.

\bguide\b
Published Updated 2026-03-17

Regex for "Tutorial" Queries

Use this regex to isolate tutorial searches in GSC when you want to find instructional content demand framed explicitly as a tutorial.

\btutorial\b
Published Updated 2026-03-17

Regex for Beginner Queries

Use this regex to isolate beginner-modified queries in GSC when you want to understand entry-level educational demand.

\b(beginner|beginners|starter|basics)\b
Published Updated 2026-03-17

Regex for Definition Queries

Use this regex to isolate explicit definition queries in GSC when users are trying to understand a concept or term clearly.

\b(meaning|definition|define)\b
Published Updated 2026-03-17

Regex for Educational Queries

Use this regex to capture a wider educational query set in GSC when you want a practical top-of-funnel segment that includes multiple informational modifiers.

\b(guide|tutorial|how to|learn|tips|basics|examples?)\b